DrudgeReport.com is an established publication, recognized by an audience of 30+ million monthly readers for a drastically simple page design that delivers top stories on news and information, commentary, opinion and analysis. In addition to covering breaking headlines, The Drudge Report is a mega-traffic driver to top-tier entertainment sites. Sites like hollywoodreporter.com, variety.com, observer.com, and others received up to 28+ million visits from drudgereport.com readers. Check out this slick infographic illustrating referral power and top DMAs.
We’ve said it before and we’ll say it again: when it comes to web traffic, the Drudge Report is unstoppable. With 58 million visits a month*, and 406 million visits* from January to July 2015*, the Drudge Report is an in-demand source of breaking internet news. The referral traffic* alone, delivers 791 million visits* to 3,362 other websites*, which debuts the Drudge Report, as a referral traffic leader*.
Most recently, SimilarWeb reported that out of the top U.S. news sites, the Drudge Report is the number one source for news referral traffic, to GOP candidates’ websites. Consequently, the Drudge Report continues to be a trusted source of GOP news and valued information. With political campaigning afoot, it’s more critical now than ever, to have a targeted advertisement, in front of the targeted audience. And with these results, you can bet the Drudge Report will deliver more votes to the polls next year.
Earlier this year, Intermarkets teamed up with the data scientists at SimilarWeb to append the Drudge Report’s referral traffic, and its impact on advertising and other publishers. Conclusion: the Drudge Report is a rare, unique premium publisher driving hundreds of millions of external visits each month. (Scroll down for infographic)
The Drudge Report has a profound effect on America’s premier news outlets: it’s the top source for referral traffic to industry powerhouses like Fox News, CNN, The Wall Street Journal, the Associated Press, and Reuters among others. That alone is extraordinary. But the Drudge Report also has a disproportionate impact on entertainment outlets as well.
When we look at the advertising side, the importance of knowing your audience is paramount—and The Drudge Report’s traffic is nearly 90% direct. Premium publishers attract, and can be defined in part by, the loyalty of their audience. The Drudge Report’s two million unique daily visits and 700 million monthly visits certainly qualify.
In the Drudge Report, advertisers find content quality, powerful distribution power, and an audience they can rely on, while publishers benefit from the Drudge Report’s referral power.
Take a look at our infographic and let us know what you think about the power of the Drudge Report!